“Windsor’s Wild West”

Before the gates even opened at Stagecoach, I worked with Windsor to kick off a multi-day brand trip and pre-festival party in collaboration with CLDPR. Influencers stayed at a private house, previewed the Windsor Spring Festival collection, and guests experienced a custom festival-themed event. Activations including boot embellishment, hat embroidery, gifting, music, and food. I served on the event leadership team, helping execute guest experience, activations, and overall event flow.

Our Role:

• Experiential Event Leadership
• Influencer Guest Management
• Run-of-Show Coordination
• Brand Activation + On-Site Gifting
• Vendor + Talent Coordination
• Logistics + Operations Support
• Content + Social Moment Alignment

Our Client:

Windsor — American women’s fashion brand

Our Activations/ Offerings

• Festival Wardrobe Styling + On-Site Gifting
• Boot Embellishment Bar
• Hat Embroidery Station
• Custom Accessory Gifting
• Music + Entertainment
• Catering + Beverage Program
• Poolside Content Moments

Our Guests:

A curated guest list of influencers, lifestyle creators, and digital talent — including Teala Dunn and members of the Dance Moms cast — alongside emerging creators across fashion, beauty, and festival culture.

Teala Dunn

Tiffany Keller

Abi Carter

Our Goal:

Our goal was to create an elevated pre-festival experience that built excitement for Stagecoach while spotlighting Windsor’s Spring Festival collection in a way that felt authentic, luxurious, and fun!