Memehouse USC College Takeover
Working with Memehouse we hosted a high-energy USC College Takeover event featuring members of the Love Island cast. The activation began on USC’s campus with free coffee and donuts, engaging students between classes and introducing them to the brand. Throughout the day, students were invited to the MemHouse warehouse for basketball, golf simulators, music, a guest DJ, and a casual hangout experience designed to create discovery, connection, and community among college audiences. Our team helped plan, market, and execute the event from concept to rollout, ensuring a seamless and memorable brand touchpoint for students.
Our Role:
• Event Planning + Concept Support
• Campus + Warehouse Activation
• Marketing + College Outreach
• Guest Flow + Experience Design
• Logistics + On-Site Management
• Connecting USC to Memehouse
Our Client:
Memehouse — a digital streaming and creator entertainment company.
Our Guests:
USC students, Love Island cast members, and emerging creators from the campus community.
