“AMBERWEEN”
Amber Rose’s annual Amberween brought together celebrities, influencers, and cultural tastemakers for a high-visibility event in Los Angeles. My partner and I served as Creative Directors + Experiential Producers, overseeing full execution in collaboration with Quiet Giants and Memehouse. This event included multiple vendors, a carnival, bar, red carpet, dj, activations, and so much more!
Our Role:
• Full Creative Direction & Theme Development
• End-to-End Event Production & Logistics
• Talent & Guest Experience Curation
• Sponsorship Acquisition & Brand Activations
• Budget Ownership & Vendor Management
• On-Site Management & Run of Show Execution
Our Sponsors:
• Red Bull Beverage Activation
• Bandero Tequila
• Hoodgems Tooth Jewelry
• Kalo Seltzer
• Meme House (Production Partner)
• Passes.com (Digital + Creator Platform)
• Additional Lifestyle Partner
Our Client:
Amber Rose, American model and television personality
Our Goal:
Our goal was to bring Los Angeles an unforgettable Halloween celebration and give Amber a birthday experience that felt exciting, memorable, and meaningful.
Our Guests:
Our guest list featured a curated mix of celebrities, community members, influencers, and cultural tastemakers including - Ray J, Omarion, the Love Island cast, and over 100+ digital creators and industry personalities.
